QUESTION 42
What are the two main functions of the Event API? (select 2)

QUESTION 43
How quickly does interaction studio synthesize and activate date to gauge and respond to an individualars in-the-moment intent, across channels?

QUESTION 44
ETL feeds must follow explicit specifications and require which type of file format?

QUESTION 45
What is the interaction studio terminology for the collection of products and content as well as related categories and tags – such as brand, gender, style, keyword and author?

QUESTION 46
What would a marketer include in a recipe if they want the visitor affinity score when showing recommendations?

QUESTION 47
A customer service representative for a bank is on the phone with a prospect and wants to promote the next best offer based on digital behaviour. How would they accomplish this in service cloud?

QUESTION 48
ETL feeds must follow explicit specifications and requires which type of file format?

QUESTION 49
What are IS machine learning powered algorithms called?

QUESTION 50
What is the purpose of defining content zones in the sitemap?

QUESTION 51
Which ingredient shows a vistor products or content based on a “people like me” algorithm?

QUESTION 52
What are two ways to populate the interaction studio catalog? [check]

QUESTION 53
Which data feed integrates purchase data into a profile in interaction studio?

QUESTION 54
Which three components of a server side campaign must be coded by a developer?

QUESTION 55
What are the three types of ingredients available for a recipe?

QUESTION 56
A brand’s website is seeing high traffic but much of the behaviour is anonymous. How does IS unify anonymous identifies?

QUESTION 57
When should you define goals and filters?